The state-run Sri Lanka Rupavahini Corporation (SLRC) is facing public backlash and ridicule on social media after the winner of their Awurudu Kumara contest was awarded an emblem that many compared to a common curtain pole design.
The contest, which was aimed at promoting Sri Lankan culture and traditions during the Sinhala and Tamil New Year, invited participants to showcase their talents in various categories. The winner of the Kumara (boy) category was presented with the emblem during a live broadcast on SLRC.
However, social media users were quick to point out the resemblance between the emblem and a popular curtain pole design in Sri Lanka, with many mocking the state-run TV station for the apparent lack of creativity and budget cuts.
The incident has brought to light the financial problems faced by SLRC in recent years. The station has struggled with high operational costs and a decrease in advertising revenue, leading to budget cuts and staff layoffs.
SLRC has yet to respond to the public backlash over the emblem design, but the incident has highlighted the need for the state-run station to prioritize creativity and quality in their programming in order to regain public trust and support.